The number of Chinese tourists travelling to the Pacific is growing but still small, accounting for less than 5 per cent of all visitors in 2019. Fiji received the most (47,000), followed by Vanuatu (about 4,000) and Samoa (around 2,000).
If the outbreak is contained soon, ANZ Research thinks around 15,000 Chinese visitors will be unable to make it to the Pacific in the short term. This may be offset by higher arrivals from Australia, New Zealand and the United States.
Economic conditions in these countries, in particular income growth, are still broadly supportive of international travel. The unemployment rate in Australia (the Pacific’s largest market) is near all-time lows.
While this is not yet translating into a material move to higher wages, continued jobs growth and lower interest rates and taxes are supportive of household disposable income growth.
Australian households are cautious but at present, are still going on holidays, and may divert travel plans from Asia to alternative markets over the near-term because of the coronavirus.
Long-term migration of Pacific Islanders to Australia and New Zealand has risen in recent years, increasing the number of trips from those countries to visit family and friends in the Pacific.
Australia’s bushfires may also lead to some Australians choosing to travel to the Pacific rather than their usual domestic venues. Industry liaison suggests most prepaid package holidays are booked in January. Bushfires were in the headlines for most of that month.
The Pacific has a well-established brand as a family friendly and safe holiday destination, so we expect it to pick up some of the uptick in Australians holidaying overseas.
Governments across the Pacific have implemented measures (travel bans) to halt the local spread of the coronavirus.
At present, there are no cases in Fiji, and the Ministry of Health and Medical Services has rolled out enhanced health screenings and treatment guidelines to detect and manage ill passengers travelling to Fiji, in an effort to contain any confirmed cases.
With the diligent monitoring and preparedness all governments are practicing, ANZ Research believes the number of inbound visitors to the Pacific is likely to hold up this year, especially as the outbreak has occurred during the Pacific’s off-peak tourism season.
Kishti Sen is an International Economist and Tom Kenny a Senior International Economist at ANZ
This story is an edited version of an ANZ Research report. The full report is available to registered clients on ANZ Live here.